The television producing program is offered in Atlanta, the eighth largest television market in the United States and home to CNN, the Cartoon Network, Fox Sports, Cox Communications, and The Weather Channel.
Students learn narrative story structure, fundamental television production skills, the business and process of creating television programming, and the creative production process.
The program includes four field internships in television, video, digital media, or film production.
The role of the television producer is to coordinate and control all aspects of production, ranging from show idea development and cast hiring to shoot supervision and fact-checking. It is often the producer who is responsible for the show's overall quality and survivability, though the roles depend on the particular show or organization.